Interpreting Zohran Mamdani's Style Choice: What His Suit Reveals About Contemporary Masculinity and a Shifting Culture.
Coming of age in London during the noughties, I was constantly immersed in a world of suits. They adorned City financiers hurrying through the financial district. You could spot them on fathers in Hyde Park, playing with footballs in the golden light. At school, a cheap grey suit was our required uniform. Historically, the suit has served as a uniform of gravitas, projecting authority and performance—traits I was expected to aspire to to become a "adult". Yet, before recently, people my age seemed to wear them infrequently, and they had largely disappeared from my mind.
Then came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a private ceremony dressed in a subdued black overcoat, crisp white shirt, and a distinctive silk tie. Propelled by an innovative campaign, he captivated the world's imagination unlike any recent contender for city hall. But whether he was celebrating in a music venue or attending a film premiere, one thing remained largely constant: he was frequently in a suit. Relaxed in fit, contemporary with unstructured lines, yet conventional, his is a quintessentially professional millennial suit—that is, as common as it can be for a generation that seldom bothers to wear one.
"This garment is in this weird place," notes style commentator Derek Guy. "It's been dying a slow death since the end of the second world war," with the real dip coming in the 1990s alongside "the rise of business casual."
"It's basically only worn in the most formal settings: weddings, memorials, to some extent, legal proceedings," Guy states. "It's sort of like the traditional Japanese robe in Japan," in that it "fundamentally represents a custom that has long ceded from everyday use." Numerous politicians "wear a suit to say: 'I represent a politician, you can trust me. You should support me. I have legitimacy.'" But while the suit has historically signaled this, today it enacts authority in the hope of winning public trust. As Guy elaborates: "Because we are also living in a democratic society, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of performance, in that it performs masculinity, authority and even closeness to power.
This analysis resonated deeply. On the rare occasions I need a suit—for a ceremony or formal occasion—I dust off the one I bought from a Japanese department store a few years ago. When I first selected it, it made me feel sophisticated and high-end, but its slim cut now feels passé. I imagine this sensation will be all too recognizable for many of us in the global community whose parents come from other places, particularly developing countries.
Unsurprisingly, the working man's suit has lost fashion. Like a pair of jeans, a suit's shape goes through trends; a specific cut can thus characterize an era—and feel rapidly outdated. Consider the present: looser-fitting suits, echoing Richard Gere's Armani in *American Gigolo*, might be trendy, but given the cost, it can feel like a considerable investment for something destined to be out of fashion within five years. But the attraction, at least in some quarters, endures: recently, major retailers report tailoring sales increasing more than 20% as customers "move away from the suit being everyday wear towards an appetite to invest in something exceptional."
The Politics of a Mid-Market Suit
The mayor's go-to suit is from Suitsupply, a European label that sells in a moderate price bracket. "He is precisely a reflection of his background," says Guy. "A relatively young person, he's not poor but not extremely wealthy." Therefore, his mid-level suit will appeal to the demographic most likely to support him: people in their thirties and forties, university-educated earning professional incomes, often discontented by the expense of housing. It's precisely the kind of suit they might wear themselves. Not cheap but not lavish, Mamdani's suits arguably don't contradict his stated policies—such as a rent freeze, building affordable homes, and free public buses.
"It's impossible to imagine Donald Trump wearing Suitsupply; he's a luxury Italian suit person," observes Guy. "He's extremely wealthy and was raised in that property development world. A status symbol fits seamlessly with that tycoon class, just as attainable brands fit naturally with Mamdani's cohort."
The history of suits in politics is long and storied: from a well-known leader's "shocking" beige attire to other world leaders and their notably impeccable, tailored sheen. As one British politician discovered, the suit doesn't just clothe the politician; it has the power to characterize them.
The Act of Normality and A Shield
Maybe the point is what one academic calls the "enactment of banality", invoking the suit's long career as a standard attire of political power. Mamdani's particular choice taps into a studied modesty, neither shabby nor showy—"conforming to norms" in an unobtrusive suit—to help him connect with as many voters as possible. But, experts think Mamdani would be aware of the suit's military and colonial legacy: "This attire isn't neutral; scholars have long noted that its contemporary origins lie in military or colonial administration." It is also seen as a form of protective armor: "It is argued that if you're a person of color, you aren't going to get taken as seriously in these traditional institutions." The suit becomes a way of asserting credibility, particularly to those who might question it.
This kind of sartorial "code-switching" is hardly a recent phenomenon. Indeed historical leaders previously wore formal Western attire during their formative years. These days, other world leaders have started exchanging their typical fatigues for a dark formal outfit, albeit one without the tie.
"Throughout the fabric of Mamdani's public persona, the tension between insider and outsider is apparent."
The attire Mamdani selects is deeply symbolic. "Being the son of immigrants of South Asian heritage and a democratic socialist, he is under scrutiny to conform to what many American voters look for as a marker of leadership," notes one author, while at the same time needing to navigate carefully by "not looking like an elitist betraying his distinctive roots and values."
Yet there is an sharp awareness of the different rules applied to suit-wearers and what is interpreted from it. "This could stem in part from Mamdani being a younger leader, able to assume different identities to fit the occasion, but it may also be part of his diverse background, where adapting between cultures, customs and attire is typical," commentators note. "Some individuals can remain unnoticed," but when women and ethnic minorities "seek to gain the authority that suits represent," they must carefully navigate the expectations associated with them.
Throughout the presentation of Mamdani's official image, the tension between belonging and displacement, insider and outsider, is evident. I know well the awkwardness of trying to fit into something not built for me, be it an cultural expectation, the society I was born into, or even a suit. What Mamdani's sartorial choices make evident, however, is that in politics, image is never neutral.